Mopar® Announces 2010 Dodge Challenger Drag Pak Program For Grassroots Racers

• Dodge Challenger Drag Pak built for sanctioned NHRA Stock, Super Stock and Comp Eliminator configurations
• Priced at $39,999, production to start this summer
• Applications now available at http://www.mopar.com
• First-year build program in 2009 sold out

Auburn Hills, Mich., Feb 22, 2010 – Following a first-year sell out of 100 factory-built program vehicles in 2009, Mopar announced its 2010 Dodge Challenger Drag Pak program.

For 2010, the non-street legal V-8 powered, rear-wheel drive Dodge Challenger is available with the 6.1 liter HEMI® that may be set up with a 5-speed automatic or 6-speed manual transmission.

“We’re proud of our drag racing heritage at Mopar and we will continue to support our drag-race customers where they compete,” said Pietro Gorlier, President and Chief Executive Officer – Mopar Service, Parts and Customer Care, Chrysler Group LLC. “The Dodge Challenger Drag Pak program was a success last year, and we’ll be carrying that momentum into our 2010 build.”

Dodge Celebrates Four Decades Of Challenger’s Muscle-car Heritage With Limited-edition Furious Fuchsia Models

• 2010 Dodge Challenger Furious Fuchsia editions commemorate 40 years of Dodge muscle-car performance
• Limited-edition Furious Fuchsia exterior answers customers’ desire for the return of more Dodge brand high-impact heritage paint hues
• 2010 Dodge Challenger R/T Classic edition is available in all-new Pearl White performance seats and Bright White A-line body-side R/T stripes
• Dodge Challenger SRT8® Furious Fuchsia edition features unique 20-inch SRT forged aluminum wheels with Satin Black painted pockets, serialized dash plaque, Pearl White leather SRT performance seats with Furious Fuchsia accent stripe and retro-inspired chromed quad exhaust tips
• Limited-production run of Dodge Challenger R/T Classic editions and only 400 Dodge Challenger SRT8 editions in Furious Fuchsia available

Auburn Hills, Mich., Feb 8, 2010 – Two of the wildest and rarest 2010 Dodge Challenger models will soon be available to Dodge fans and collectors to commemorate 40 years of Dodge Challenger performance; the 2010 Dodge Challenger R/T Classic and Challenger SRT8® Furious Fuchsia editions. With its Furious Fuchsia Pearl Coat exterior paint and all-new Pearl White leather performance seats, these limited-edition Dodge Challenger models deliver the best of modern American muscle-car characteristics-unmistakable design, world-class handling, powerful HEMI® V-8 engines and technology-now in one of the most significant hues.

“Commemorating four decades of Challenger performance, the new R/T Classic and SRT8 Furious Fuchsia editions modernize one of the most memorable hues from 1970 to create a modern muscle-car that exudes more performance, passion and even more nostalgia,” said Ralph Gilles, President and Chief Executive Officer, Dodge Car Brand and Senior Vice President-Product Design, Chrysler Group LLC. “As an ode to our Dodge fans, these highly collectible models feature all-new Pearl White leather performance seats with Furious Fuchsia accents to deliver a customized, yet contemporary look to the heritage-inspired interior. Sum it all up, and Dodge is delivering a muscle-car tribute that no other manufacturer can even match.”